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WattJoule Corporation

For WattJoule, we created a logo that encompasses both a “nod” to the history and tradition of their technology business and a forward-looking iconic logo with its two colors symbolic of the liquids and the energy which are the essence of their offering. To quote their web site’s information, WattJoule provides “a disruptive flow battery product platform … for cost effective energy storage.” To state it simply, again quoting from WattJoule, “We store electrical energy in liquids.” Don’t ask us how they’ve managed to achieve this, but it was our honor to design the logo for their new technology business venture.

Visit the WattJoule Corporation’s web site, which we also designed.


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