For iBOTZ, we designed the package for the AirBOTZ X-2000 kit. This packaging was created as part of a "family" of robot kits, along with the Hydrazoid, Wonderball, and LineBOTZ. For this package, we designed a box with a die-cut window through which the actual toy can be seen, still keeping to the the "iBOTZ family" look of this product line.

The packaging concept needs to appeal to a wide age range, since the kits are usually purchased by an adult for a youngster—or for themselves! Working from client-supplied product shots, we created an exciting image of the X-2000 "in flight!"